Pricing
Transparent Pricing. No Dealer Rep Markup.
Every plan includes everything you need to run your lot. No dealer rep markup — we pass the savings directly to you.
Starter
87 Octane
$39
/ month
No contract · Cancel anytime
15 active vehicle listings
1 user seat
50 messages/mo
Bills of sale at $0.49/deal
Custom domain
E-signatures
Pulse Feed syndication
SEO tools
White-label branding
Priority support
Multi-location management
Power up your plan
+15 vehicles$4.99/mo
Unlimited bills of sale$4.99/mo
200 messages$4.99/mo
Most Popular
Growth
91 Octane
$79
/ month
No contract · Cancel anytime
50 active vehicle listings
3 user seats
500 messages/mo
Unlimited bills of sale
Custom domain
E-signatures
Pulse Feed syndication
SEO tools
White-label branding
Priority support
Multi-location management
Power up your plan
+15 vehicles$4.99/mo
E-signatures$4.99/mo
1,000 messages$9.99/mo
Pro
94 Octane
$149
/ month
No contract · Cancel anytime
100 active vehicle listings
5 user seats
2000 messages/mo
Unlimited bills of sale
Custom domain
E-signatures
Pulse Feed syndication
SEO tools
White-label branding
Priority support
Multi-location management
Power up your plan
+15 vehicles$4.99/mo
SEO tools$9.99/mo
White-label branding$14.99/mo
Enterprise
Race Fuel
$349
/ month
No contract · Cancel anytime
300 active vehicle listings
10 user seats
Unlimited messages/mo
Unlimited bills of sale
Custom domain
E-signatures
Pulse Feed syndication
SEO tools
White-label branding
Priority support
Multi-location management
AIAI-Powered Insights — Coming Soon
Scale even further
+15 vehicles$4.99/mo
Extra rooftop location$19.99/mo
No contracts — cancel anytime.
Add-Ons
Customize Your Plan with Add-Ons
Available to all tiers. Add exactly what your dealership needs.
Inventory
+15 Vehicle Listings$4.99/mo
Seats & Messaging
Additional User Seat$4.99/mo
200 Messages$4.99/mo
1,000 Messages$9.99/mo
Unlimited Messages$19.99/mo
Transactions
Bill of Sale (per deal)$0.49/ea
Unlimited Bills of Sale$4.99/mo
Platform
E-Signatures$4.99/mo
Pulse Feed Syndication$6.99/mo
SEO Tools$9.99/mo
White-Label Branding Removal$14.99/mo
Priority Support$9.99/mo
Multi-Location Support$19.99/mo
AI-Powered InsightsSoon$89.99/mo
FAQ
Frequently Asked Questions
Everything you need to know about billing and plans.
Can I switch plans later?
Yes, you can upgrade or downgrade anytime. Billing is prorated so you only pay the difference for the remainder of your billing period.
What happens if I exceed my limits?
Your existing data is always preserved. You simply cannot add new items (vehicles, users, etc.) until you are under your limit or upgrade to a higher plan.
How does annual billing work?
Pay upfront for the year and get 2 months free. You can switch back to monthly billing at your next renewal date.
What payment methods do you accept?
We accept all major credit and debit cards through Stripe, our secure payment processor.
Can I cancel anytime?
Yes, cancel anytime from your billing settings. Your access continues until the end of your current billing period.
Do you offer refunds?
Yes! Every plan comes with a 30-day money-back guarantee — no questions asked. If LotPulse isn’t right for you, just cancel within 30 days for a full refund. Annual plans also receive pro-rated refunds after the 30-day window.
What's included in priority support?
Priority support includes a dedicated support channel, faster response times, and hands-on onboarding assistance to help you get the most from LotPulse.